There is palpable excitement in the air related to Automechanika Dubai. It has become bigger and better over the years and in this Automechanika issue, I want to highlight the growing importance that the retail trade has assumed the MENA market.According to a recent report by TechSci Research, the demand for automobile parts and components in the Middle East is expected to grow at a compound annual growth rate (CAGR) of 5.12 percent in volume terms to reach USD 39.59 billion in 2024. In Africa, the demand for automotive parts and components is expected to rise to USD 47.73 billion in 2024. At this point in time with many countries and organizations like ESMA becoming quite rigid about cracking down on substandard products and issuing guidelines regarding product quality, most retailers offer tires and parts of fairly similar quality. The key differentiating factor is going to be the level of customer service.You can now use online platforms to buy tires and parts from the comfort of your home, but you still need to get them installed on your vehicle and this is where service comes in. Summer is a season in which car air conditioning systems fail, parts wear out faster and tires endure more wear. This is when the retail sector needs to step up their game and offer customers the levels of service they are seeking to retain more customers. Customers can be a fickle bunch. In the event that retailers ensure that they provide regular training to their staff and use the best equipment to provide the highest possible levels of customer service all through the year, they will not only retain but will grow their customer base.Hamid MoarefPublisherPAGE 14Publishers Note :All images, designs, layout and advertisements are copyrighted. Any attempt to recreate, plagiarize or copy in part or in whole is violation of international copyright laws. While compiling this issue of Tires & Parts, the utmost care and attention has been given to ensure that all information is accurate. Morjan Media is not responsible for the accuracy of content provided by third party sources.To submit news and content please email to : [email protected] note: by submitting news and content to Morjan Media for publication in Tires & Parts you automatically agree that Morjan Media is not obliged to publish this content. Furthermore, Morjan Media reserves the right to further edit and or reduce the size of any content or news stories sent for publication.PublisherHamid MoarefEditorAli Reza Sub EditorsManju MathewSonja BaikogliSherry ChenGrace StephenDesignVivin GeorgePraful PanchalSales & MarketingAhmad AjiCirculation AssistantsThahaDilfarFisalContributorsPeter BaikogliArezou MarzaraFarsh ShafikhaniKristen KoulicDistributionDar al hikma Distribution L.L.CMorjan Media L.L.CP.O.Box 7830, Dubai, U.A.E.TIA applauds Automotive Tires & Parts’ efforts to bring the latest tire and automotive news to the Middle East.For more information on TIA,visit www.tireindustry.orgFor administrative inquiries or for a copy of our media kit please contact : +971 4 2555548 [email protected] www. morjanmedia.comA better way to get around.Download Careem and book a hassle free ride in minutes. Enter the promo code “tiresandparts” to get 20% off your first 3 rides. *Maximum discount AED 20 per ride. For new users only. Offer valid within the UAE.
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